Transparency, social and environmental change are now in fashion.
At Dai, we're on a mission to deliver game-changing comfort-empowered performance. And we're doing so with a commitment to positive impact for our planet and people.
As we stand together with Fashion Revolution Week in the 7th anniversary of the Rana Plaza disaster, a garment factory collapse in Bangladesh that killed 1,134 people, here's quick snapshot of our progress on the human and environmental impact behind our brand and your clothes.
Let's use this unprecedented time to slow down and reflect, and let's transition into a future that is more conscious and sustainable.
For when someone compliments your outfit, conversation starters below:
of our manufacturing takes place in the EU, ensuring the highest standards of human rights and our people are looked after
of our styles are Oeko-Tex® Certified, so we're all safe from harmful chemicals
of our raw materials are sourced in the EU. Nearly half is from Italy, produced using renewable energy sources and solar panels. Our mill also recovers millions of litres of water every year. More water saved means probably more prosecco
of our shipments are carbon-neutral with DHL GoGreen. In 2019, we offset carbon on 7,700 kg shipped, roughly enough to charge your smartphone 1 million times. Yup, you would've upgraded by then
of our team are women, and 100% are paid at or above the London living wage
Shop with transparency.