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The Dai’alogue

The Fall Edit

The Fall Edit

As the work-life hustle continues at full speed into year-end, as does our performance and function. And, as should our everyday workwear.

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Founder Joanna Dai Featured in British Style Society

Founder Joanna Dai Featured in British Style Society

Earlier this month, founder Joanna Dai had the opportunity to be interviewed by British Style Society. We love sharing insights to the creative industry incorporating all aspects of design and innovation. Recently Editor Natasha had the pleasure to talk to Joanna Dai,...

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Paper or Plastic?

Paper or Plastic?

The Research At Dai headquarters, we are trying to figure out the most environmentally friendly way to deliver your performance wear. From durability to reusability to lifecycle costs, there’s more to each package than meets the eye. There is no doubt that all...

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Five Daily Rituals Successful People Do

Five Daily Rituals Successful People Do

Beyond performance wear, Dai is a community that advocates and empowers women to perform their best in work and in life. Find life hacks, power moves, and balance boosts here. We wanted to kick off with a few simple reminders that we could be all conscious of and...

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Dai Launches Performance Wear for the Professional Woman

Dai Launches Performance Wear for the Professional Woman

Womenswear fashion brand Dai, which combines smart, technical fabrics with elegant tailoring and minimal design, announces the launch of its debut collection available for preorder starting today. The capsule collection features functional, easy-to-wear pieces that are seamlessly versatile for day-to-night and every scenario in between.

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