The Dai’alogue

A Message From Our Founder

A Message From Our Founder

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It is with a heavy heart that we share with you that we are approaching the end of our Dai journey. This Autumn/Winter 2023 collection – our best ever and aptly named the Greatest Hits Collection  will be our last and final collection. We will be closing our doors online and at our St. Christopher’s Place store in early December 2023.

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Dai'namic Woman: Lizzie Edwards

Dai'namic Woman: Lizzie Edwards

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Lizzie Edwards is UK’s leading consultant and the founder of Elevate, a style membership for professional women. Also a published author with her book, ‘Look Like The Leader You Are; A Seven-Step Style Strategy For Ambitious Women', Lizzie has helped thousands of women find confidence through building their own personal...

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Dai US Store Closing

Dai US Store Closing

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As you know, it is with great sadness that we are closing Dai (full statement here) in early December. As we enter our final weeks, we are streamlining our global customers to our UK and Rest of World online store (daiwear.com). Therefore, we will be closing our US online store...

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Dai'namic Woman: Rebecca Anderton-Davies

Dai'namic Woman: Rebecca Anderton-Davies

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Rebecca Anderton-Davies is a highly qualified yoga teacher, an author, a busy mum, and she is also a Managing Director at Goldman Sachs — the youngest female MD at the company ever, across the world. She found yoga after getting hit by a truck cycling to work, using it as...

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Dainamic Woman: Irene Forte

Dainamic Woman: Irene Forte

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Irene Forte is a beauty entrepreneur and the founder of B Corp Certified Irene Forte Skincare, a natural skincare brand that's scientifically developed with clinical proven results. Irene wears the Dai Greatest Hits Collection of comfort-empowered performance womenswear.

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Dai'namic Woman: Cyran Field-Bampton

Dai'namic Woman: Cyran Field-Bampton

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Cyran Field-Bampton is an award-nominated fashion, lifestyle, and personal development content creator known for her blog Corporate Style Story.  

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Dai'namic Woman: Grace Forrest

Dai'namic Woman: Grace Forrest

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The Dai'alogue interviews Grace Forrest, human rights activist and Founding Director of Walk Free, an international human rights organisation focused on the eradication of modern slavery. Since 2011, Walk Free has become one of the world's leading anti-slavery organisations, responsible for publishing the Global Slavery Index (GSI).

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Easy Care = Forever Wear

Easy Care = Forever Wear

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When it comes to washing, it’s important to not only keep your clothing clean, but your wash cycles too. Your clothes will love you for it too alongside the planet. 

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Everyday is #IWD

Everyday is #IWD

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Ladies, rejoice! Women’s History Month is about to kick off. Founder Joanna Dai reveals her big project. Hint: female founders receive only 1% of investment funding. Second hint: we don’t accept the stats, and neither should you. 

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Meet Lizzie Edwards, Author of "Look Like the leader you are" and personal stylist

Meet Lizzie Edwards, Author of "Look Like the leader you are" and personal stylist

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Personal Brand Stylist and Style Coach for women with ambition, Lizzie Edwards talks to us about her personal style, launching her new platform and membership Elevate, and being an entrepreneur.

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New Year Energy

New Year Energy

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Enter 2022, and its pick-me-up lines. We’re talking that New. Years. Energy. Clean slate-style resolutions have been around since time immemorial. And probably for just as long there have been detractors questioning: why even bother? So, which January are you?

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