RE | COLLECTION
Our Why: Revive, Renew, Regenerate
Introducing RE Collection. This season, Dai is capturing the optimism, hope and excitement of the moment as we rediscover the joy of transitioning back to life. We introduce a capsule of luxe essentials which blends elegance and performance in equal measure.
Our inspiration. Always the Dai woman as you rise to every role and every challenge — career woman, mother, caregiver, friend, entrepreneur, partner, daughter. Your high-performing lifestyle calls for a wardrobe that works and performs for you and every facet of your life. At Dai, our mission is to deliver comfort-empowered performance — elegantly, effortlessly, and with a better impact for our people and planet.
Clean, minimal, warm. The RE Collection draws influence from the 90s with its minimal aesthetic and clean lines, as well as the innovative spirit and
function of performance sportswear. Our colour palette is soft, warm and summery, featuring ballet pink, chambray blue, and tones of eucalyptus green and olive layering upon the classic palette of black, ivory and midnight.
For now and forever. Our thoughtfully designed new styles blend seamlessly with existing Dai staples. Well-crafted, timeless silhouettes are designed to be effortless and everlasting in style and quality — for today, tomorrow and into the future.
Powered by plants. Our work on sustainability and our planet never stops. We introduce new natural fibres, including a luxe, fluid plant silk from regenerated cotton linter and a crisp cotton. We are carbon neutral and our overall fabric offering is over 50% made from recycled or natural, bio-degradable fibres.
FLOW - For Life Or Work. We introduce our latest workleisure innovations in a new line called FLOW. It features multi-functional, ultra-versatile, and super comfortable pieces which bridge the gap from boardroom all the way to yoga studio, and all the occasions in between. Beyond FLOW, our signature tailored pieces are reinvented and evolved through fresh colours and details.