Fundamental Dress Plum - Final Sale
The everyday staple dress
Fundamental Dress Highlights
Fit
Model is wearing size UK 10. She is 5'9'' (175 cm).
Fits true to size, take your normal size. Tailored fit: figure forming bodice with straight pencil skirt. Recoverable stretch to fit various body shapes
- Sleeve length: Slim short sleeve
- Dress length: Size UK 10 back of neck to hem length is 103cm / 40.6"
- Fitting:Form Fitting
- Fit:Fuller Bust,Tall
WHY YOU’LL LOVE IT
- Bestseller. Your everyday staple dress, for women who mean business
- Feels like yoga: Made with performance fabric, feels like athletic wear
- Effortlessly versatile: Smart and chic for day to night, work to weekend
- Easy care: Machine washable, iron-free, quick drying and anti-pilling
DETAILS, FABRIC & CARE
- Short sleeve tailored dress with pencil skirt
- Flattering geometric darts to create shape
- Discreet yet purposeful pockets
- Drop-back side splits for uninhibited movement
- Exposed gold zip
- Designed in London
- Eco-certified fabrics sourced from Italy
- Made in Romania
- Made from Italian medium-weight, double-bonded knit jersey
- Main fabric: 72% Polyamide, 28% Elastane (Lycra®)
- Machine wash cold with like colours, lay flat to dry, cool iron if desired. Read our foolproof guide here.
- Wrinkle and pilling resistant
- Eco tip: think green before you clean, and only wash when needed. And don't forget chemically friendlier detergent options.
SUSTAINABILITY & IMPACT
- Designed in London
- Eco-certified fabrics sourced from Italy
- Made in Romania
COMPLETE THE LOOK

Tailored Performance
Technical, stretch fabrics that deliver performance and movement without compromise on comfort and elegance, featuring our signature Italian-made Power Move™ family.




Effortless Elegance
You have places to go and people to see. You’re on the move, so we designed clothes that move at your speed.

Easy Wear, Easy Care
Say goodbye to your iron and dry cleaner. Meet easy durability and care.





Easy on Our Planet, too
Our products are carbon neutral, biodegradable, certified chemically safe and made in responsible, energy-efficient factories in Europe. Its post-purchase lifecycle is energy efficient too when you wash cold and hang to dry.



CURATED BY OUR DAI DNA™ STYLISTS
You'll Also Love

DAI DNA™
Did you know that 9 out of 10 women don't know their body shape? Find your perfect fit today.

EXPRESS DELIVERY
Free UK deliveries and returns

QUALITY GUARANTEED
Not happy with your purchase? Easy returns within 28 days.

CUSTOMER CARE
We're here to help! Email us to discover your best fit or get assistance with size, returns, or anything else.